'Top of funnel' sales ideas for your glazing business

Your sales funnel is the process of attracting new leads, educating them about your services and converting them into a customer. The top of the funnel is all about awareness — the goal is to educate your potential customers about a problem they didn't necessarily know they had, while demonstrating the solution that your glazing business specifically supplies or supplies better than your competitors. We've put together a few top of funnel sales ideas that you might like to consider for your glazing business below.


Will we see you at FIT Show?

Posted by Colette Graimes on 07 May 2019 in General

FIT Show is just around the corner, taking place in Birmingham from 21 to 23 May.


Tips to build trust and credibility with your customers via your website

Posted by Colette Graimes on 06 May 2019 in Marketing your glazing business

Once upon a time, just having a website was enough to give a business credibility. Nowadays, with so many websites of varying quality on the internet, your website has to work a little harder to build trust with visitors. We've listed a few elements below that will ensure your glass business is perceived as credible and trustworthy by visitors to your website.


FIT Show 2019: Things to do and getting around in Birmingham

Posted by Colette Graimes on 28 Mar 2019 in General

The 2019 FIT Show is fast approaching (21-23 May) and the Smart-Builder team is excited to be heading back to Birmingham for what we're sure will be another fantastic trade show. Read on for our ideas on where to go and how to get around while you're in Birmingham.


3 simple web solutions to get your glazing website up and running

Posted by Colette Graimes on 09 Mar 2019 in Marketing your glazing business

If your glazing business doesn't have a website yet, you're missing out on valuable leads that are heading straight to your competitors. You don't need to be a web professional to get a basic website up and running, services like Wix, Squarespace and WordPress make it easy to put together a slick and functional website.


5 must-have mobile apps for glaziers [updated]

Posted by Colette Graimes on 18 Feb 2019 in Smart glazing technology

There are so many excellent apps on the market, both free and paid, for business and personal use. It's hard to keep up! We've collated a list of five of our must-haves and we'd love to hear yours.



Will we see you in 2019?

Posted by Colette Graimes on 08 Jan 2019 in General

We were thrilled to meet new customers and see some familiar faces at both GlassBuild in Las Vegas and glasstec in Düsseldorf in 2018. We hope we'll get a chance to see you in 2019 at one of the following shows:


Top 3 tech trends for glaziers in 2019

Posted by Colette Graimes on 30 Dec 2018 in Smart glazing technology

It's the start of a new year — the perfect time to assess where your business is at and think about what your hopes are for the upcoming year, including the kind of technology you're using in your business. We've done the digging on small business tech trends for 2019 for you to consider implementing in your glazing business.

Our top three tech trends for glaziers are...


Happy holidays from the Smart-Builder team

Posted by Colette Graimes on 06 Dec 2018 in General

2018 has been and gone, we hope it's been a great year for your glass business and you're heading into 2019 with a positive outlook.


Why should I use glass design software to draw up glass orders?

Posted by Colette Graimes on 28 Nov 2018 in Smart glazing technology

Or perhaps our title should have been ‘Why shouldn’t I be using software to draw up glass orders’ because the list of pros is so long and comprehensive and the list of cons is practically non-existent! Using software to draw up glass orders will reduce errors, save time and streamline ordering, keep you organized and calculate costs for you. Read on to find out how...


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